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Humm

 
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Responsibilities
Creative Director: Branding, Illustration, Icons, UI/UX, Copywriting, Sales/Pitch Decks, Event Design, OOBE, Web, Email & Live Reports.

Notes
Design lead and brand manager. I executed every design need that was consumer, client or investor facing for 3 years. Our goal was to help clients in the Service/Hospitality space elevate their guest experiences. We did this by collecting enough onsite feedback that clients would be able to objectively identify where they were consistently excelling and disappointing their guests. A sub-30 second tablet experience was designed that consistently received 80X more feedback that traditional paper methods, and our staff reports and live alerts helped Humm’s clients reduce their online negativity by an average of 30%. Humm’s top clients consistently receive actionable feedback from over 1000 guests a month.

 
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